Utilizing Email Blasts with Integrated CRM
After qualifying your leads your lead list will have filtered out some leads from simple "leads" to "warm leads" or actively interested customers. With a fully integrated CRM it's easy to search through your database and find the interested leads from your qualifying campaign to follow up with mass email marketing campaigns.
Running an Email Campaign
After sorting through your CRM database for warm leads you can create an email list for your best leads. During and after your email campaign, your emails will track the number of opened emails, making it easy to measure which of your email campaigns are the most effective. Bounced and unsubscribe requests will be handled for you automatically, freeing your employees from needless busy-work.